HERO

Branding online training service with unbeatable energy & attitude

Incredibly good vibes – HERO’s training team led by fitness guru Nanna Karalahti clearly walk their talk. As HERO was getting ready to take next steps in growing its business to new heights and country-wide impact, a world-class rebranding, clarified messages, and sharpened focus was on the to-do list. Together with Nanna & her team, we got into work and created an energy bursting brand identity with electric logo, yummy colors, on-point messages and the coolest merch in biz.

What

  • Survey to find out the loves, hates, nah’s and dreams of HERO’s customers
  • Workshop with Nanna & team to clarify HERO’s key messages, market position and differentiators
  • Creating HERO model to communicate their wellness approach
  • New brand identity incl. logo, key copy, brand assets & photography
  • Web layout & copy to relaunch HERO

Results

  • Strong brand identity: HERO is ready to take a bigger share of the wellness market
  • Clarified vision & strategy for the next years
  • Versatile, eye-catching & easy-to-use brand assets for multichannel marketing

 

Ps. Just out of the oven, watch this place for more to come;)

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