Bocuse d’Or Finland

Bocuse d’Or candidates are on a three-year journey to the world’s most prestigious culinary stage. As the creative lead and concept partner for chef Johan Kurkela and the entire Bocuse d’Or Team Finland, we’ve built a scalable and evolving conceptual and visual platform designed to carry the team from the national stage to the Grand Final in Lyon 2027; from concept to execution, and from copy to film and the stunning photography by Santeri Stenvall.

The work evolves year by year: matching the team’s growing level of culinary ambition. In 2026, our role expanded to full social media strategy and execution for Bocuse d’Or Academy Finland – turning momentum into growth and building a highly engaged audience around the journey. Let's go, Team Finland!